Maximizing Potential

TAC provides an individualized approach to each of our athlete’s performance needs and personal goals. Our integrated performance model combines innovative and time-proven methods to maximize athletic potential and enhance career longevity. We help athletes develop speed, strength, and power along with the movement skills required to demonstrate excellence within their respective sport.

Integrated Performance Team

The TAC Performance Model relies on the collaboration between the athlete, their sport coaches, strength and conditioning professionals, sports medicine physicians, and physical therapists. All members play an integral role in supporting the athlete’s development and enhancing their overall athletic experience.

Brian Holloway


Brian is the founder and Director of Performance Enhancement for Total Athlete Conditioning, LLC. A graduate from the University of Connecticut with a BS in Athletic Training and Sports Medicine, Brian has served as both Head Athletic Trainer and Player Development Director for Choate Rosemary Hall since 1997. Utilizing our Integrated Health and Sports Performance Model, Brian is passionate about maximizing athletic potential and restoring high-level performance when injuries occur. He currently coaches and rehabilitates professional, collegiate, and high school athletes.

Brian Osterhout


Brian is a graduate of Springfield College where he earned a bachelor’s degree in Physical Education. He completed his Masters Degree in Strength and Conditioning at Southern Connecticut State University, and is a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association. During the academic year, Brian serves as a Physical Education instructor at Xavier High School in Middletown, CT. He is also the offensive coordinator for the five-time New England Champion Choate Rosemary Hall football program. Brian has been coaching and developing athletes for TAC since 2007.

Our Difference


Our family atmosphere inspires one another to strive for excellence in all that we do- on and off the playing field.

Athlete Voice

We seek and value our athletes’ input. This process cultivates conscious athletes who are accountable and take ownership of their training.

We Only Train Athletes

We do not try to be everything to everyone. Since 2004, we remain focused on our passion-helping highly motivated, competitive athletes achieve their performance goals.

Limited Enrollment

We cap the number of participants in our program to ensure each athlete receives the individualized attention required to identify and enhance their strengths and weaknesses.

Formal Sports Nutrition Program

All athletes take part in our nutrition education program and are provided with guidance based upon their specific needs and goals.

Our Facilities

All programs take place in the Worthington Johnson Athletic Center located on the campus of Choate Rosemary Hall. Athletes have access to 55,000 square feet of space utilized for speed development, a 3,000 square foot athlete-only weight room, sports medicine suite, as well as turf and grass playing fields.